Alberta Milk

Dairy Perspectives

THE ASK: Develop an activation to be executed at rural Alberta community events to communicate that Alberta Milk care about its communities.

THE IDEA: To show how much Alberta Milk cares about its rural communities, we created an art piece that uses perspective to bring the two together forming a symbol of national pride and strength.

In collaboration with Kristen Chamberlain and Zoë Gray

Produced by MASSIVart